http://www.processedidentity.com/study/study-04-studio-junglecat/ Creative Process of Logo and Brand Identity Design Wed, 25 Jan 2012 00:58:08 +0000 hourly 1 http://www.processedidentity.com/study/study-04-studio-junglecat/comment-page-1/#comment-87 Steve Zelle Sat, 06 Mar 2010 14:21:13 +0000 http://processedidentity.com/?p=389#comment-87 Great insight into your process Matt. I really enjoyed the inclusion of the references. Along with the rough concepts, they provided a good indication of your thought process. I am curious to know at what point of the process was the creative direction provided to the client and in what form? (verbal, written, sketches) Thanks for sharing this Matt. Great insight into your process Matt. I really enjoyed the inclusion of the references. Along with the rough concepts, they provided a good indication of your thought process. I am curious to know at what point of the process was the creative direction provided to the client and in what form? (verbal, written, sketches) Thanks for sharing this Matt.

]]> http://www.processedidentity.com/study/study-04-studio-junglecat/comment-page-1/#comment-86 Tim Lapetino Tue, 02 Mar 2010 13:38:37 +0000 http://processedidentity.com/?p=389#comment-86 Impressive work, Matt. Clean, thoughtful and articulate mark--maybe the biggest success in this project is what your firm helped FocusRx leave out! It seems like the logo could have easily become cluttered with multiple messages and elements. Great work on keeping it simply complex. :) Impressive work, Matt. Clean, thoughtful and articulate mark–maybe the biggest success in this project is what your firm helped FocusRx leave out! It seems like the logo could have easily become cluttered with multiple messages and elements. Great work on keeping it simply complex.

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